about me

I’m a seasoned creative professional with 26 years of design experience, including the past 10 as the owner of my own design firm. Throughout my career, I’ve led every aspect of the creative process—from building large-scale campaigns from the ground up to managing creative teams and overseeing project execution in fast-paced, deadline-driven environments.

My expertise spans creative strategy, concept development, and full-scale production across both print and digital platforms. I have a deep passion for typography, infographics, and photography, and over 15 years of experience in photo art direction. I’m known for my sharp eye for composition, color, photo selection, and layout.

I bring extensive knowledge of print production and have consistently acted as a client advocate throughout the printing process to ensure quality and consistency. I also develop strategic social media plans and design visually engaging, brand-aligned content that drives audience engagement across platforms.

Whether creating brand standards and style guides from scratch or designing within established brand systems, I ensure visual alignment across all materials. I collaborate closely with writers, editors, illustrators, and printers, and I’m highly experienced in budgeting, scheduling, and implementing organizational processes that keep teams focused and projects on track.